For MA*GA, the Museum of Modern Art of Gallarate, MMG designed the graphic interface, developed and programmed the museum website, creating a digital platform to support its cultural activities and communication strategy. The project included the definition of the website structure, visual language and user experience, with the objective of presenting the museum’s exhibitions, events, collections and educational activities in a clear and accessible way.
Alongside the website, MMG developed the museum’s digital communication strategy, managing and creating content for social media and coordinating communication across diff erent digital channels. The result was an integrated digital communication system designed to strengthen the museum’s online presence, support audience engagement and communicate its cultural programme with consistency and clarity.