We developed a global storytelling project for the presentation of the Missoni Home collection, conceived as a journey through six prestigious locations around the world.
Each destination highlighted the versatility of the collection as it was interpreted in different environments: a New York loft, a modern villa in Bali, an art gallery in Rome, a sailing yacht in Portofino, a mountain home in Courchevel, and a contemporary villa in Calabasas. The journey became a visual and narrative experience designed to celebrate the colors, textures, and distinctive identity of the Missoni Home collection. All produced content was subsequently adapted and distributed across traditional and digital communication channels, ensuring a cohesive and impactful global brand presence. The project received the American Design Award and the Fedrigoni Top Application Award.